Twitterature
Product design and creative technology
Description
The word "twitterature" basically means Twitter literature.
Designing the environment for the installation themed twitterature required us to envision the space as a hybrid blend of virtual and physical realities, where the dematerialization of built space became a natural progression. This installation concept brings together people, literature, and time in a singular, powerful gesture, crafting a multisensory experience for visitors.
The content unfolds both in and through the human body, emphasizing participation and highlighting that writing, regardless of its medium, is fundamentally a human act. Sound, light, words, body, and imagery merge to transmit and receive content, forming a dynamic composite that embodies the essence of twitterature.
Developed in collaboration with Estudio Guto Requena and Atelier Marko Brajovic. Commissioned by Twitter Brazil and SESC.
Visuals by Graphic Artist Tomek Sadurski.
SESC Santo Amaro, São Paulo, 2017.
Roles
- General coordination of all project phases, acting as the main link between the client, creative teams, development teams, and suppliers
- Proposed and implemented methodologies to streamline and materialize the idea into an interactive visual and sound installation
- Led the design team
- Responsible for the handoff to the development team
- Collaborated on the creation of visual sketches, technical drawings, and client presentations